We are pleased to announce that the Ohio Soybean Council (OSC) and the GrowNextGen website were awarded a 2014 Golden ARC Award by the Agricultural Relations Council (ARC) in June.
The Agricultural Relations Council, a national association dedicated to serving the unique needs of public relations professionals working in agriculture and related industries, uses the Golden ARC Awards Contest to recognize the best of the best in agricultural public relations. The contest originated in 1990, and it is considered the most esteemed award in the agricultural public relations industry.
OSC and GrowNextGen.org were recognized in the Tactics Division for Digital and Social Media, which is focused on public relations and public affairs campaigns and tactics. There were 20 recipients across all divisions this year.
GrowNextGen.org was created to connect Ohio’s agriscience and bioscience teachers with industry partners, giving them a platform to help prepare today’s student for tomorrow’s careers in science and agriculture. The site provides educators with direct access to industry partners and a wide array of resources—such as career videos, interactive eLearning courses, soybean-related classroom materials, and student research opportunities—and puts them to work in the classroom.
This Golden ARC Award recognizes the Ohio Soybean Council’s strong focus on helping educators make learning more applicable and more directly connected to the real world through the GrowNextGen site.